Increased visibility : A website can help increase a business or individual's visibility, making it easier for people to find and learn about them.

Cost-effective : Having a website is often more cost-effective than other forms of advertising, such as print or television ads.

Global reach : A website can be accessed from anywhere in the world, allowing businesses to reach a global audience.

24/7 availability : A website is available 24/7, allowing customers to access information and make purchases at any time.

Measurable : Websites can be tracked and analyzed, allowing businesses to see which pages are popular, how long people stay on the site, and where they came from.

Flexibility : Websites can be updated and changed easily, allowing businesses to adapt to new trends and customer needs quickly.

Easy customer engagement : Website allows easy customer engagement through forms, chats, calls and other contact methods.

Increase trust : A website increases the trust of customers on the business, as they can read reviews, see the products and services and feel more confident in their purchase decisions.